This guide highlights the features your customers can access through the Berify app, from always-available functionalities to optional enhancements you can enable for an even richer experience.
Features Your Customers Will Access by Default and Without Additional Actions or Requirements
1. Blockchain Authentication
Each time a customer scans your product’s smart tag, Berify verifies its authenticity using secure blockchain technology. This guarantees the product’s legitimacy, protecting your brand and providing customers with confidence and peace of mind.
2. Custom Animation
After authentication, customers are greeted with a full-screen animation. This dynamic feature delivers:
- Promotions and updates
- Exclusive content
- Advertising campaignsIt’s a powerful way to engage customers while delivering valuable information about your product.
3. Global Experience
The global experience ensures a consistent interaction for customers no matter where they are. This content is fixed but can be updated in real-time, letting you provide accurate and relevant messaging across all locations.
4. Product Details
Customers can view detailed product information, including:
- General specifications
- Exclusive details tailored by your brandThis feature makes it easy for customers to learn about your product at a glance.
Optional Features You Can Enable for Your Customers
1. Instagram Feed
Showcase your brand’s Instagram posts directly in the app. Customers can view a preview of your recent posts and click through to your profile for a seamless social media connection.]
2. LinkTree Profile
Connect your brand's LinkTree profile so that your customers can access the LinkTree homepage directly from the Berify experience in the app. When enabled on a batch, the LinkTree button will appear in the expandable menu on the right side of the user experience on the Product Details page.
3. Referral Link
Encourage your customers to share your product with others through Berify’s referral program. This feature rewards them for each successful referral, boosting engagement and expanding your reach.
4. Loyalty Rewards
Set up point-based campaigns to reward customers for scanning and interacting with your products. Customers can redeem their points for discounts, gifts, or exclusive rewards. When a user starts to earn points, they will even have access to a user Rewards profile where they can see how many points they've earned and what available discounts or gifts they are eligible to redeem.
5. Collections Rewards
Motivate customers to collect and scan multiple products. Once they’ve scanned a specific number, they can unlock a reward like a gift card or an exclusive item.
6. Shopify Integration
Connect your Shopify store to Berify, allowing customers to shop directly in the app. Customers can also use their rewards seamlessly, encouraging repeat purchases.
7. Raffles
Make every scan exciting by entering customers into raffles for prizes. Set custom parameters for unique campaigns that enhance engagement.
8. Comments
Let customers interact with your products by leaving comments, reacting with emojis, and replying to others. It’s a fun way to create a community around your brand.
9. Golden Ticket Campaigns
Offer exciting rewards through Golden Ticket campaigns. Customers can win prizes by scanning your products, with winners chosen randomly for transparency and fairness.
10. Shop/Explore Button
Add a link that redirects customers to a webpage of your choice. This is a great way to drive traffic to your site or showcase additional products and content.
11. NFT Redemption
Seamlessly connect the physical and digital worlds by allowing customers to redeem NFTs tied to your products.
12. Promo Feature
Highlight special offers, product launches, or updates with dynamic in-app pop-ups. These clickable promotions are a great way to capture attention.
13. Meta-Data
Provide detailed product information that customers can easily access. This feature is ideal for including key details or unique specifications.
14. Push Notifications
Keep your customers informed with notifications sent directly to their devices. Use this feature to share updates, reminders, or special offers tied to your products.
15. Geo-Targeted Experience
Deliver location-specific experiences to your customers. For example, customers at an event or store could unlock unique content tied to that location.
16. Age Gate
For age-restricted products, you can require customers to verify their age before accessing the product experience, ensuring compliance and safety.
How Customers Experience These Features
- Scan the Smart Tag: Customers simply scan the product’s smart tag using the Berify app.
- Access Exclusive Content: Features like animations, rewards, and product details are unlocked instantly.
- Engage and Earn: Customers can explore loyalty programs, raffles, or referral links to deepen their interaction with your brand. Some of these features will require the user to add the product to their portfolio in order to gain access.
With Berify, you can offer your customers a dynamic, interactive experience that enhances trust and builds loyalty. If you have any questions or need help enabling these features, feel free to contact our support team. We’re here to help! [email protected]